4 Tips for Creating Facebook Ads that Work
Facebook Ads are an effective way to market your business IF you know how to create, run, and manage them correctly. There’s an art and science behind using Facebook Ads, and I want to show you how to do it.
Put yourself in your consumers’ situation. Imagine browsing your feed on Facebook, and you come across an ad.
Since the ad is targeted, you realize it’s showing you a business that sells the exact shoe you just searched for on Google. After thinking, “Okay, that’s a little scary.” You look at the ad a little more.
The image of the shoe was the first part of the ad that attracted you. The next thing you see is, “25% Off Nike Sneakers.”
You’re really interested now, but figure, “Eh….probably not the ones I want.”
After quickly scanning the text, you see that it’s on ALL sneakers.
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